Wednesday, May 7, 2014

Few considerations to be kept in mind when exacting on a promotional stress ball



A personalized promotional stress ball is a great present to be used for goodwill building and brand recognition campaigns.  Their lasting impression on clients helps generate awareness and loyalty towards a certain brand. With stress levels increasing by the day, this one is a marvelous gift to curb the distressing times, if any. As a promotional product, they come at low prices and print runs that suit the budget of those wishing to utilize them completely.
If you ask clients, they will actually describe how much they are in love with a promotional stress ball. Imagine throwing these wonder items on the floor, bouncing at the wall or squeezing them to relieve oneself of the hard times. Their therapeutic role forms one of their essential functionality. Naturally, more and more promotional events make use of these flexible balls and supply them in the form of mobile phone holders to be kept at desktops or even smaller shapes as key rings and key fobs attached to them. One can choose among the myriad colour formats they are available in. Even for imprint purposes, some even have a large area to accommodate the logo and contact details of the company.
When choosing a promotional stress ball, the following tips must be considered in advance:
-Objectives: If you set objectives to your personalized ball during a campaign, it will help you in the long run. What is it that you want to achieve- sign ups to a new product introduction or reward client loyalty? Assess these and give them a time frame.
-Budget: Overlooking financial considerations is never a wise choice. With a relatively low unit, the cost is bound to vary from those that are established ones in the industry. Bespoke items involve a tooling cost that can be quite substantial as well.
-Theme: Set up a theme for your campaign and bring in those balls that befit the occasion. The shapes and colors must not be out of place rather doing justice to your promotional event.
-Corporate identity: The rule goes- ‘never laugh at your own brand’. If you use your stress balls and relievers constructively such that they reinforce the brand image and corporate identity, your purpose is served.
Now that you are considering the use of a promotional stress ball, weigh the above-mentioned points and proceed accordingly.

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